Lora Hogan > Uncategorized  > Smile your way to success with Colgate® Optic White® Express White Toothpaste

Smile your way to success with Colgate® Optic White® Express White Toothpaste

Disclaimer: This #OpticSmiles post has been sponsored by Colgate® Optic White® Express White and #CollectiveBias. This shop has been compensated by Collective Bias, Inc. and its advertiser. All opinions are mine alone. #OpticSmiles #CollectiveBias

#OpticSmiles: Smile your way to success with Colgate!

Your smile.

Annie says you’re “not fully dressed without it.”

Nat King Cole and Charlie Chaplin said “you’ll find life is still worthwhile if you just smile.”

Uncle Kracker sings about smiling “like the sun.”

And of course, there’s Buddy the Elf: “Smiling’s my favorite.”

Whether you realize it or not, a smile is one of your most valuable traits.


Like Buddy, smiling is MY FAVORITE too!!! 😀

Mother Teresa said that “We shall never know all the good that a simple smile can do.” But in order to bring that good out into the world we have to have the confidence to smile from our heart.

That smile smile can turn someone’s day around, make for a more pleasant encounter at the grocery store, help you land the job interview, or just make that mile 22 seem a littttttttle bit less painful.

All you have to do is smile.

But what happens when you don’t feel confident in your smile? When you’re worried about how your teeth look instead of just genuinely smiling?

I’m lucky that my family taught me about Oral Hygiene from a young age. I brush (I actually got in trouble for OVER-brushing, believe it or not). I floss (most of the time, I really try to do it all the time, I swear!), I even use a tongue scraper!

But I love coffee.

I love wine.

And those things can make my pearly whites into a shade less than well….pearly!


That’s where Colgate® Optic White® Express White toothpaste comes into play! Whiter teeth in just three days!


Here’s the toothpaste skinny:

Colgate® Optic White® Express White has two times more of the professionally recommended whitening ingredients than just a regular whitening toothpaste thanks to hydrogen peroxide! Plus, it helps after just THREE DAYS. How easy is that? All you have to do is brush! Whiter teeth in three days, just by brushing? I am IN!

That’s a recipe for greater happiness, love, and joy in the world. Think of all the white smiles—including MINE!!

Don’t believe me?!?

Here’s my before:


And here’s my after photo after three days:


Do you see the noticeably whiter teeth?!? Beautiful, if I do say so myself! 😉 (And no, I didn’t forget to cut the tag off my shorts from Anthropologie…I was at the store for an awesome style event!! Stay tuned for an amazing blog post showing of their spring fashion finds!)

You really can get a brighter smile in just days! Just by brushing!!! WAHOO!

Does that mean I can drink even MORE coffee?! (Okay, maybe not the best idea… But still. So tempting!)

You can get Colgate® Optic White® Express White at your local Walmart!

There should be an awesome in-store endcap display right now to help you locate it:


There are two different sizes available (3oz & 4.5oz)–and a travel size to come on March 14!! (Good news for me! I have a lot of travel plans coming up and I want my teeth to stay beautiful!)

Grab the size of your choice.

Buy it. (I recommend you also buy a new toothbrush! They say you should get a new one every time you buy new toothpaste!)

Then take your new Colgate® Optic White® Express White home.

Crack open the box.


And start to brush your way to smile confidence.


And then smile.

Smile, smile, smile!!!


Where will your new smile take you?

I’ll be smiling in yoga, on my runs, at the coffeeshop, at the gym, at restaurants, at strangers, at friends, at loved ones, you name it! I always start each day with a smile. You can too! “Smiling’s my favorite” and make it yours too!

Think of all the good things that can start with a smile. Let’s #PassLove and make this world happier, kinder, and more loving. One smile at a time.

Thanks to Colgate® Optic White® Express White you can rest assured that your teeth are shining white and that  you have the best possible smile for you.

So smile big.

Smile proud.

Smile every day.

And watch your life transform!

Thanks #CollectiveBias, and Colgate® Optic White® Express White–available at Walmart!



  • Haley

    March 11, 2015 at 9:21 am

    During my pregnancy I had to stop using my whitening trays. Since doing so, I can definitely see the difference in my teeth’s shading – and we both know how much I love coffee. I’m way over due for a whitening. This just might be a perfect step in getting me there. Thanks for sharing.

  • Nichole

    March 11, 2015 at 9:46 am

    I love to whiten my teeth! That probably sounds weird, but really I do.

  • Jill

    March 11, 2015 at 10:01 am

    Oh this is perfect! I’ve been wanting to whiten my teeth but I can’t handle the whitening strips Bc they make my teeth so sensitive! Going to give this a try!

  • Crystal H

    March 11, 2015 at 10:03 am

    I love to smile too! It is always fun to walk around and smile at strangers and see how their mood changes. I will have to check out this toothpaste!

  • Katrina

    March 11, 2015 at 10:34 am

    I love the trays from the dentist but they’re so expensive – great review!

  • Beth Blacker

    March 11, 2015 at 4:08 pm

    Wow…huge difference in 3 days! And so much cheaper than the stuff from the dentist. Definitely going to get some…thanks for sharing via #TBB #LinkLove.

  • Running Betty

    March 11, 2015 at 4:17 pm

    beautiful smile! And the shorts are cute too 🙂

  • Steph

    March 11, 2015 at 6:20 pm

    Wow! Big difference! Gorgeous!

  • Erin

    March 15, 2015 at 3:42 pm

    This product is great. My twin sister is a dentist and recommends this for safe whitening. It really makes a difference and thanks for the post- a reminder to me to go out and buy it. We all need that pick me up for our smile once in awhile (or everyday!)

  • Samantha K

    March 23, 2015 at 7:15 am

    I love smiling and now contagious it can be! A smile gesture can go a long way! You look amazing! #client