Lora Hogan > Uncategorized  > You don’t need to post every day!

You don’t need to post every day!


When I started blogging I was told that “you must post every day.” You need to push content continually. Push push push!

And I did.

For days.

And days.

And days.

But then I stopped.


Because I realized that, yes, did my blog grow in readership through my manic content creation? Yes. But was I putting the time and effort into QUALITY posts? No.

There’s something to be said for the old adage “quality over quantity.”

I was pushing to push. Not to actually have anything to say.

Social media. Blogging. There needs to be a deeper purpose. You can’t just write to say something because you know you are supposed to speak.

That would be like opening your mouth and having verbal diarrhea whenever you run into a person. Giving a monologue with no rhyme or reason, just because you feel like you are supposed to talk to people when you are with them.

Take time.

Don’t rush to create because you think you have to be a certain way or have a certain number of posts. Or even certain types of post.

Write from a place of authenticity.

Figure out what makes you tick.

And, yes, that could mean you write furiously every day is a journey of fingers against keys. Typing, speaking, writing with purpose.

Or that could mean… Maybe you only post every other day. Or three times a week. Even maybe just a once a week. Because maybe..what you are saying, what you are offering. It’s that big. It needs all that time to circulate. It needs all that time to be shared on your social channels. Because maybe. Just maybe. What you’re sharing is going to affect people and illicit a response, a feeling, an action plan.

You can post efficiently every day. But you can also post efficiently once a week. And there’s that happy medium in the middle.

Find what works for you.

But write with purpose. Write to SAY something, to ILLICIT a response, to AFFECT a change.

Don’t just write because you want to write. Don’t just talk to talk.
We have enough chatter everywhere. Don’t make more white noise.

Make music.


Take thought with your writing. Act with passion. Write from the center. And always start from a place of loving compassion and joy.

Your writing will mean more. Your blog will go further. Your tweets will have impact.

Don’t be afraid to make a difference in your blogging. Don’t be afraid to have something to say. Don’t be afraid to have a plan or to throw the entire plan out the door if it isn’t working the way you thought it would.

But whatever you do. Be authentic. Have purpose. Write for a reason.

And share your story.

What do you say?



  • Amanda

    November 11, 2015 at 1:40 pm

    Don’t make more white noise. Make music. — Wow, what a profound thought! This post really made me think. Thank you for the authenticity. Love it!

  • Chrissy @ Snacking in Sneakers

    November 13, 2015 at 1:44 pm

    As I’m sitting here worried that I only got two posts done this week, I found this post. Perfect timing. Not going to let myself feel guilty and going to put effort into quality content next week!

  • Kristen

    November 15, 2015 at 9:20 am

    This is so timely. I’ve been struggling with posting lately, as there have been real things going on that I couldn’t share and I just couldn’t make myself post white noise.